Bandsintown

Bandsintown is a leading event discovery and promotion platform focused on connecting music fans with live concerts, tours, and performances. Designed for artists, event promoters, and venues, Bandsintown helps market events to a highly targeted audience of music enthusiasts. Its tools for event promotion, fan engagement, and ticketing integration make it a must-have platform for the live music industry.

Key Features:

1. Event Listings:

• Create detailed event pages with performance dates, venues, ticketing links, and artist information.
• Listings appear on the Bandsintown app, website, and partner platforms, maximizing visibility.

2. Artist Integration:

• Artists can claim their Bandsintown profiles to manage and promote their live events.
• Sync tour schedules across platforms, including artist websites and social media pages.

3. Fan Notifications:

• Notify fans automatically when artists they follow announce new shows or tours.
• Use location-based targeting to alert fans about performances in their area.

4. Ticketing Integration:

• Directly link to major ticketing platforms like Ticketmaster, Eventbrite, and AXS for seamless ticket sales.
• Enable ticket tracking and sales analytics for real-time performance insights.

5. Fan Engagement Tools:

• Use Bandsintown’s messaging system to connect with fans directly, sharing updates, presales, and exclusive content.
• Offer VIP experiences or early-bird ticket access to boost engagement.

6. Analytics and Insights:

• Access data on fan interactions, ticket sales, and event performance to refine promotional strategies.
• Measure event reach and audience engagement with real-time analytics.

7. Multi-Channel Promotion:

• Events are automatically shared on Bandsintown’s partner platforms, including Spotify, YouTube, and Facebook.
• Integrates with social media for additional promotional reach.

8. Virtual and Hybrid Events:

• Host and promote virtual concerts or hybrid events, making performances accessible to fans worldwide.

Benefits for Event Marketing Professionals:

• Targeted Reach: Connect with a passionate audience of music fans actively seeking live performances.
• Seamless Ticketing: Simplify the attendee journey with direct links to ticket sales.
• Fan Engagement: Build deeper connections with fans through personalized notifications and messaging.
• Data-Driven Decisions: Use analytics to optimize event promotions and maximize attendance.
• Global Exposure: Promote events to a worldwide audience through Bandsintown’s extensive network.

Use Cases:

• Tour Promotions: Market an artist’s tour to fans in relevant locations for maximum ticket sales.
• Local Concerts: Advertise one-off shows at clubs, theaters, or outdoor venues to nearby audiences.
• Festivals: Showcase multi-artist lineups and drive awareness among fans of participating acts.
• Virtual Performances: Promote live-streamed events to engage with fans who can’t attend in person.
• Presales and VIP Events: Offer exclusive access to tickets or experiences for loyal fans.

Bandsintown is a powerful platform for music-focused event marketers to reach a dedicated audience and maximize attendance. Its focus on live music, seamless integrations, and fan-centric tools make it an invaluable resource for promoting concerts, tours, and music festivals.