Casted

Casted is a leading B2B podcast and video marketing platform that empowers marketers to harness the full potential of their audio and video content. Founded in 2019, Casted addresses the unique needs of B2B marketers by providing a suite of tools designed to create, amplify, and measure content, thereby driving meaningful audience engagement and business growth.

Key Features:

• Content Creation and Hosting: Casted allows marketers to publish, host, syndicate, and distribute podcasts and videos seamlessly across multiple channels and formats, streamlining the content creation process.
• Amplification Tools: The platform enables teams to repurpose and amplify content across various marketing channels, maximizing reach and engagement. Features like human-level transcription, key takeaways, clips, and simple shares and embeds facilitate the distribution of content tailored to specific audiences.
• Advanced Analytics: Casted provides deep insights into content performance, audience engagement, and ROI, allowing marketers to make data-driven decisions and optimize their strategies effectively.
• Integrations: The platform integrates with various marketing tools and platforms, ensuring a smooth end-to-end process and enhancing workflow efficiency for marketing teams.

Benefits:

• Enhanced Audience Engagement: By leveraging Casted's tools, marketers can create compelling audio and video content that resonates with their target audience, fostering deeper connections and engagement.
• Improved Content ROI: Casted's amplification and measurement capabilities enable marketers to maximize the value of their content investments, leading to increased revenue opportunities.
• Streamlined Workflows: The platform's user-friendly interface and integrations simplify the content creation and distribution process, allowing marketing teams to operate more efficiently.

Casted's innovative approach to B2B podcast and video marketing has made it a trusted partner for brands seeking to elevate their content strategies. By providing tools that facilitate the creation, amplification, and measurement of audio and video content, Casted helps marketers drive meaningful engagement and achieve their business objectives.