Fortress

Origin and Foundation:
Fortress was founded in 2003 in London, UK, to provide advanced solutions for fan engagement, event access control, and cashless payment systems. The company focuses on empowering sports and entertainment venues with cutting-edge technology to enhance the fan experience.

Mission and Purpose:
Fortress’s mission is to create seamless and memorable experiences for fans and attendees by delivering innovative technology for ticketing, loyalty programs, and in-venue transactions.

Key Markets and Genres Supported:
Fortress caters to:

• Sports stadiums and arenas.
• Entertainment venues and concert halls.
• Festivals and large-scale live events.
• Event organizers focusing on attendee engagement and loyalty.

Key Things Event Marketers Should Know:

• Integrated Solutions: Combines ticketing, access control, and cashless payments into one platform for streamlined operations.
• Loyalty Programs: Offers tools to reward fan engagement with points, perks, and exclusive experiences.
• Cashless Payments: Enables fast, secure, and contactless transactions using RFID technology or mobile apps.
• Fan Engagement Tools: Captures attendee behavior and preferences to deliver personalized experiences and targeted promotions.

Flagship Products:

1. Fortress Access: A system for secure and efficient access control using RFID cards or mobile tickets.
2. Fortress Payments: Cashless payment solutions that reduce transaction times and enhance in-venue experiences.
3. Fortress Loyalty: A fan loyalty program designed to increase engagement and reward attendee participation.
4. Fortress Insights: Analytics tools for tracking and optimizing fan behavior and event performance.