Fortress

Fortress is a comprehensive platform designed to enhance fan engagement and streamline operations for sports and entertainment venues. By integrating ticketing, payments, biometric access, and data analytics, Fortress enables venues to deliver personalized experiences, strengthen fan loyalty, and drive revenue growth. Partnering with over 140 elite teams, Fortress is recognized as a leader in venue technology solutions.

Key Features:

1. Integrated Ticketing and Access Control:

• Seamless Entry Management: Combines ticketing with access control to ensure efficient and secure entry for fans.
• Biometric Access: Utilizes biometric technology for quick and secure fan identification, enhancing the entry experience.

2. Cashless Payment Solutions:

• Contactless Transactions: Implements cashless payment systems within venues, reducing transaction times and improving concession sales.
• Loyalty Rewards: Integrates payment systems with loyalty programs to incentivize repeat attendance and spending.

3. Fan Engagement and Loyalty Programs:

• Personalized Experiences: Leverages data analytics to offer tailored promotions and experiences based on fan preferences.
• Reward Systems: Develops programs that reward fan engagement, attendance, and participation, fostering loyalty.

4. Data Analytics and Insights:

• Comprehensive Reporting: Provides venues with detailed analytics on fan behavior, spending patterns, and engagement levels.
• Actionable Insights: Enables data-driven decisions to enhance fan experiences and operational efficiency.

5. Mobile Optimization:

• Fan Portals: Offers mobile-optimized portals for fans to access rewards, tickets, and personalized content.
• Digital Identity: Supports the use of mobile devices for ticketing and payments, aligning with modern fan expectations.

Benefits for Event Marketing Professionals:

• Enhanced Fan Relationships: Strengthens connections with fans through personalized interactions and rewards.
• Operational Efficiency: Streamlines ticketing, access, and payment processes, reducing wait times and improving the overall event experience.
• Revenue Growth: Drives increased spending through integrated payment solutions and targeted promotions.
• Data-Driven Strategies: Empowers marketing teams with insights to craft effective campaigns and engagement initiatives.
• Brand Amplification: Creates cohesive and immersive brand experiences that resonate with fans.

Use Cases:

• Sports Stadiums and Arenas: Manage large crowds efficiently with integrated ticketing and access control, while offering personalized fan experiences.
• Concert Venues: Enhance attendee satisfaction through seamless entry and cashless payment options.
• Festivals and Large-Scale Events: Implement biometric access and mobile portals to improve security and engagement.
• Convention Centers: Utilize data analytics to understand attendee behavior and optimize event offerings.

Fortress provides a robust solution for venues aiming to elevate fan engagement and operational efficiency. By integrating key aspects of event management into a single platform, Fortress enables venues to deliver exceptional experiences that keep fans coming back.